October 13th 5:30 pm – 7:30 pm
When a consumer is looking for something, be that a product, service, information, or even your business’ location or business hours, most turn to online search engines. If you would like people to find your business online, there is no more important effort to make than search engine optimization (SEO) of your website. In this session, we take this confusing, daunting subject and explain it in a straightforward manner. We will cover the basics of optimizing your website for search engine indexing results (how your site ends up on people’s searches). Topics covered include: how SEO works, choosing keywords for your business, how to optimize your website using keywords and search terms effectively, setting meta, image, and alt tags for search engine indexing, and creating your SEO sitemap for your site.
If you add all 4 Fall 2020 workshops to your cart, a 20% discount will be applied at checkout!