I’ve been doing SEO and online marketing for a long time and the changes over recent years have been staggering! It’s gotten incredibly difficult to keep up especially if you are only marketing your own website. The purpose of the Digital Marketing Forums is to help small business owners get the up-to-date, relevant information they need to successfully promote themselves online.
Each workshop includes a 1-hour presentation and discussion on a relevant online marketing topic, followed by 2-hours of hands-on practical application. We encourage participants to bring their laptop and their current struggles around the topic so we can work on it during the workshop!
We’ll be offering one Digital Marketing Forum a month for now but may add more as they increase in popularity.
We are really excited to be able to offer these workshops! Have questions or would like to suggest a topic for an upcoming forum? Contact firstname.lastname@example.org.
Content is HUGE on the internet – driving traffic to your site organically through people’s searches. You have an online presence so potential customers can find you.
Google Analytics is a great tool that enables you to see where your website traffic is coming from. You’re probably already using Google Analytics but are you getting the most out of it?
Having a solid understanding of Search Engine Optimization, and making intentional efforts to improve your website’s SEO, is paramount if you want to improve traffic to your website.